Open Market
Hosted by Eric Franchi and Joe Zappa and Eric and Joe · Joe Zappa & Eric Franchi
4.8from 27 ratings
- 116
- Episodes
- 34
- Transcribed
- 27
- Ratings
- Daily
- Cadence
- 2024
- First episode
About Open Market
Open Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.
- Publisher
- Joe Zappa & Eric Franchi
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 28 May 2024
- Latest episode
- 23 Sept 2026
Latest episodes
34 of 116 episodes have a transcript.
23 Sept 2026TRANSCRIPT
Episode 116- Mediaocean AI Ventures: Bill Wise and Guy Kuperman on Adtech’s Next Wave
16 Sept 2026TRANSCRIPT
Episode 115 - Founder and CEO Jared Siegal on Risk, Resilience and Building Aditude
9 Sept 2026TRANSCRIPT
Episode 114- 3 Italians walk into an adtech podcast- CEO & Co-Founder Joe Marino of RibEye
Inside a recent episode
Episode 116- Mediaocean AI Ventures: Bill Wise and Guy Kuperman on Adtech’s Next Wave
Published 23 Sept 2026 · Transcript excerpt
[…] And it was very interesting because not technology was discussed. A lot of what was discussed was trust. And how do you create trust between the brands within the agency? How do you create trust that has to do with procurement, right? So you can sell different stuff or you can try and play with alphas. But how do you close a deal that is seven figure or six figures in some cases where you give control to new technologies or new capabilities? This trust is a currency that is super valuable, right? Way beyond the dollars. And this is what we bring to the table. But, Bill, I'll let you take this down. […]
Read the full transcript with a Pod Engine plan.
See plansWho has been a guest on Open Market
Names identified in recent episode analyses. Showing up to five guests.
- Bill Wise
- Guy Kuperman
- Jared Siegal
- Joe Marino
- Allie Colman
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
- Apple Podcasts (US)
- 4.5 / 5
- 11 ratings
- Spotify
- 5.0 / 5
- 16 ratings
Podcast Authority Score: 46 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 71
- Social presence
- 0
- YouTube
- 0
- Engagement
- 51
Shows with a similar audience
Questions about Open Market
Who hosts Open Market?
Eric Franchi and Joe Zappa and Eric and Joe host the show. Published by Joe Zappa & Eric Franchi.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Where can I read transcripts?
34 of 116 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
Host of Open Market?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show
Podcast research with Pod Engine