A Global weekly show interviewing authors to inspire, educate and inform the business world and the curious. Presented by the author of "Undisruptable", this Global show speaks of something greater beyond innovation, disruption and technology. It speaks to the human need to learn: how to adapt to and love a changing world. It embraces the spirit of constant change, of staying receptive, of always learning.

The Innovation Show
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Podcast Overview
A Global weekly show interviewing authors to inspire, educate and inform the business world and the curious. Presented by the author of "Undisruptable", this Global show speaks of something greater beyond innovation, disruption and technology. It speaks to the human need to learn: how to adapt to and love a changing world. It embraces the spirit of constant change, of staying receptive, of always learning.
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Publishing Since
9/6/2016
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Recent Episodes

July 29, 2026
Rita McGrath & Sangeet Paul Choudary — Rule Makers, Rule Takers and Structural Uncertainty
<p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="315:1-315:202;26430-26631">"Structural uncertainty is simple. The game itself is in question. The playing field is in question. You're no longer playing with uncertainty inside the rules — the rules are the thing that's moving."</p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="317:1-317:419;26633-27051">Rita McGrath wrote The End of Competitive Advantage and gave us transient advantage. Sangeet Paul Choudary wrote Reshuffle and won the 2025 Thinkers50 Strategy Award. Aidan McCullen puts them in the same room to ask a question neither can answer alone: in an age of AI, is advantage getting shorter, or are a small number of firms locking in something far more durable by making the rules everyone else has to play by?</p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="319:1-319:47;27053-27099">In this conversation, Rita and Sangeet reveal:</p> <ul class= "[li_&]:mb-0 [li_&]:mt-1 [li_&]:gap-1 [&:not(:last-child)_ul]:pb-1 [&:not(:last-child)_ol]:pb-1 list-disc flex flex-col gap-1 pl-8 mb-3 print:block print:space-y-1" dir="ltr" data-sourcepos="320:1-331:79;27100-28403"> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="320:1-320:130;27100-27229">Why the two founding assumptions of strategy — that industries have boundaries, and that equilibrium is normal — are now absurd</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="321:1-321:118;27230-27347">What Carlota Perez's turning point framework says about where we are, and why data and intelligence are the new oil</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="322:1-322:129;27348-27476">The investor who always bet against Netflix, and the one thing he never believed the film studios would be stupid enough to do</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="323:1-323:102;27477-27578">How Netflix beat Blockbuster before streaming existed, by serving local demand with national supply</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="324:1-324:85;27579-27663">Why Tesla went vertically integrated in the decade everyone else preached openness</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="325:1-325:125;27664-27788">How Reliance Jio commoditised its own cash cow, took 400 million users, and collapsed an industry from 17 players to three</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="326:1-326:138;27789-27926">The difference between a rule maker and a rule taker, and why rule takers are condemned to run from one transient advantage to the next</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="327:1-327:105;27927-28031">Why roughly 93% of corporate assets were tangible in 1975 and almost exactly the reverse is true today</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="328:1-328:106;28032-28137">How Binah.ai deleted the blood draw, the lab, the chemicals and the actuary from life insurance pricing</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="329:1-329:110;28138-28247">Sangeet's test for anyone using AI at work: are you working for the model, or is the model working for you?</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="330:1-330:77;28248-28324">Why translators are now paid half as much to do the harder half of the job</li> <li class= "font-claude-response-body whitespace-normal break-words pl-2" data-sourcepos="331:1-331:79;28325-28403">Rita's SDSS times two: stop doing stupid stuff, then start doing smart stuff</li> </ul> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">00:00 Sponsor Message</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">00:25 Strategy Rules Rewritten</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">01:26 Meet Rita and Sangeet</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">03:22 Strategy Origins and Transience</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">05:25 Turning Point in Capitalism</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">07:25 Capabilities and Competitive Insulation</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">10:38 Platforms and Network Effects</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">16:09 Seeing Hidden Advantages</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">21:14 No Silver Bullets in Strategy</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">27:38 Policy and Regulation in Transition</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">32:33 Social Unrest Warning Signs</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">34:35 Outsourcing Strategic Lens</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">36:40 Structural Uncertainty Era</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">38:41 Reliance Jio Rulemaking</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">42:17 Challenging Strategy Frameworks</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">44:04 Beyond Five Forces Today</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">48:26 First Principles Over Models</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">54:07 Learning Discipline In AI</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">58:15 Make AI Work For You</span></div> <div class="stack gap-1"><span class= "text-default-fg-primary label-1-regular Text-module--dTnC1C">01:03:16 Wrap Up And Resources</span></div> <div class="stack gap-1"> </div> <div class="stack gap-1"> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="360:1-361:377;29224-29619">About Rita McGrath Rita McGrath is a longtime professor at Columbia Business School, a Thinkers50 top-ten management thinker and winner of their number one award for strategy. She is the author of The End of Competitive Advantage, Seeing Around Corners, Discovery-Driven Growth, MarketBusters and The Entrepreneurial Mindset, and she hosts the Thought Sparks podcast. <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href= "https://www.ritamcgrath.com/">https://www.ritamcgrath.com</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="363:1-364:414;29621-30062">About Sangeet Paul Choudary Sangeet Paul Choudary is the founder of Platformation Labs and the author of Reshuffle: Who Wins When AI Restacks the Knowledge Economy, winner of the 2025 Thinkers50 Strategy Award. He co-authored Platform Revolution and wrote Platform Scale, and his work on platforms has been named by Harvard Business Review as one of the top ten ideas in strategy. <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href="https://reshufflebook.com/">https://reshufflebook.com</a> and <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href= "https://platforms.substack.com/">https://platforms.substack.com</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="366:1-367:277;30064-30355">About the Host Aidan McCullen is the 2025 Thinkers50 Innovation Award recipient, keynote speaker on AI, disruption, innovation, and change, host of The Innovation Show, and author of Undisruptable: A Mindset of Permanent Reinvention (Wiley). <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href= "https://theinnovationshow.io/about-aidan-mccullen">https://theinnovationshow.io/about-aidan-mccullen</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="369:1-369:428;30357-30784">This series is brought to you by Kyndryl, who run and reimagine the technology systems that drive advantage for the world's leading businesses. With a unique blend of AI-powered consulting built on unmatched managed-service capability, Kyndryl helps leaders harness technology for smarter decisions, faster innovation, and lasting competitive edge. Learn more about Kyndryl and the Kyndryl Institute at <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href="https://www.kyndryl.com/">https://www.kyndryl.com</a>.</p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="371:1-371:151;30786-30936">Subscribe to the Thursday Thought on Substack for a chance to win a copy of Reshuffle, with thanks to Kyndryl: <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href= "https://thethursdaythought.substack.com/">https://thethursdaythought.substack.com</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="373:1-373:323;30938-31260">About The Innovation Show: the Thinkers50-recognised podcast where square pegs find their place in a world of round holes. Hosted by Aidan McCullen, author of Undisruptable, it brings you conversations with world-class authors, scientists and practitioners on disruption, innovation, change, transformation and leadership.</p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="375:1-379:52;31262-31573">Website: <a href= "https://theinnovationshow.io">https://theinnovationshow.io</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="375:1-379:52;31262-31573">Apple Podcasts: <a href= "https://podcasts.apple.com/ie/podcast/the-innovation-show/id1148455669">https://podcasts.apple.com/ie/podcast/the-innovation-show/id1148455669</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="375:1-379:52;31262-31573"> Spotify: <a href= "https://open.spotify.com/show/63nFKf4bsSWo3W72gWtOsK?si=b62d9614237c4450">https://open.spotify.com/show/63nFKf4bsSWo3W72gWtOsK?si=b62d9614237c4450</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="375:1-379:52;31262-31573"> YouTube: <a href= "https://www.youtube.com/c/theinnovationshow">https://www.youtube.com/c/theinnovationshow</a></p> <p class="font-claude-response-body break-words whitespace-normal" dir="ltr" data-sourcepos="375:1-379:52;31262-31573"> LinkedIn: <a class= "underline underline underline-offset-2 decoration-1 decoration-current/40 hover:decoration-current focus:decoration-current" href= "https://www.linkedin.com/in/aidanmccullen">https://www.linkedin.com/in/aidanmccullen</a></p> </div>

July 24, 2026
Keith McCandless — The Surprising Power of Liberating Structures
Aidan McCullen interviews Keith McCandless, co-developer of Liberating Structures, about using simple patterns to unleash innovation and include every voice.

July 15, 2026
Usman Sheikh — How AI Will Reshape Consulting: The End of the Pyramid
Aidan McCullen interviews Usman Sheikh, founder of High Output Ventures, about how AI dismantles the traditional consulting pyramid, revealing a new intelligence core.
753 total episodes available with 171 transcripts
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Keith McCandless
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Carla Johnson
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Carliss Baldwin
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Kim Clark
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Jennifer Chatman
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Geoffrey Cain
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Rita McGrath
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Alexander Osterwalder
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Ismail Amla
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Eric Ries
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Bruce Vojak
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