Podcast thumbnail for With Laura Esmond

With Laura Esmond

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by Laura Esmond

4.9(10 reviews)
34 episodes
Updated Daily
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Podcast Overview

With Laura Esmond is the unfiltered podcast for women growing creative businesses while raising families and raising themselves. I’m Laura, a mom of three, educator, coach, and photographer. After scaling a portrait studio to multi–six figures in under two years, I realized success without purpose feels empty. Now I help photographers and creative entrepreneurs build businesses that are profitable, sustainable, and aligned with real life. Each week you will hear real talk, mindset shifts, and stories from women entrepreneurs who know the messy middle of business and motherhood. No filters, no highlight reels, just honest conversations to help you grow with confidence.

Language

🇺🇲

Publishing Since

8/27/2025

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Recent Episodes

Episode thumbnail for What Shannon Griffin Taught Me About Letting Go

June 2, 2026

What Shannon Griffin Taught Me About Letting Go

<p>As business owners, it's easy to believe that success means doing everything ourselves. Editing the images. Answering every email. Keeping the house clean. Being present with our kids. Growing the business. Holding it all together.</p><p>But what if that belief is exactly what's keeping us exhausted?</p><p>In this honest conversation, photographer Shannon Griffin and I talk about the surprising freedom that comes from letting go. From outsourcing editing and household tasks to releasing the guilt about not wanting to play with Barbies, we explore what it looks like to build a business around who you actually are, not who you think you're supposed to be.</p><p>Shannon shares her journey as a low-volume, high-end photographer, mother, editor, and entrepreneur, and why embracing support and a secondary source of income has allowed her to create a business and life she truly loves.</p><p>Together, we discuss:</p><ul><li>Why doing everything yourself isn't a badge of honor</li><li>The emotional challenge of letting go of control</li><li>How outsourcing can create more space for creativity and family</li><li>The reality of balancing motherhood and entrepreneurship</li><li>Why your business should reflect your personality, values, and season of life</li><li>The difference between being busy and being intentional</li><li>How understanding your "why" can guide every business decision</li><li>The guilt many women feel around work, motherhood, and wanting more</li><li>Building a low-volume business that prioritizes relationships and artistry</li><li>Learning to trust others with parts of your business</li></ul><p>Whether you're struggling to delegate, feeling stretched thin, or simply wondering how to create more breathing room in your life, this conversation will remind you that you don't have to carry it all.</p><p>Sometimes the greatest growth comes from letting something go.</p><p><br>Connect with Shannon Griffin:<br><a href="https://www.shannongriffin.com/">https://www.shannongriffin.com/</a></p><p>Connect with Laura:<br><a href="https://www.lauraesmond.com/">https://www.lauraesmond.com/</a></p><p><br>If this episode resonated with you, please subscribe, leave a review, and share it with a friend who needs the reminder that she was never meant to do it all alone.</p>

Episode thumbnail for Why Photographers Discount — and What It's Really About

May 19, 2026

Why Photographers Discount — and What It's Really About

<p><strong>Why Photographers Discount — and What It's Really About</strong></p><p>If you are a portrait photographer who has ever built a discount into your pricing hoping it would make clients more likely to say yes, this episode is for you. We talk about why the impulse to discount makes complete sense on the surface, what is actually driving it underneath, and why a simple package structure will always outperform a complicated incentive every single time — whether you are shooting family photography, newborns, or motherhood sessions.</p><p><strong>In this episode:</strong></p><ul><li>Why discounting your digitals, bundling add-on products, and building in savings rarely moves the family photography clients you are hoping to reach</li><li>What is actually happening in a client's brain during the ordering meeting and why she does not need a discount to say yes</li><li>The real reason portrait photographers reach for incentives when building their pricing guide</li><li>Why simplicity is not a shortcut for family photographers, it is the strategy</li></ul><p><a href="https://www.lauraesmond.com/ips"><strong>Links:</strong> The Art of Selling — lauraesmond.com/ips</a></p>

Episode thumbnail for Katie Lamb On How To Stop Getting Price Shopped

April 21, 2026

Katie Lamb On How To Stop Getting Price Shopped

<p>If it feels harder than ever to stand out as a portrait photographer right now, you’re not imagining it.</p><p>In this conversation, Laura sits down with photographer and educator <strong>Katie Lamb</strong> to unpack one of the biggest challenges in today’s industry: everything looks the same.<br><br></p><p>From identical editing styles to repeated locations and trends pulled from Instagram and Pinterest, photographers are unintentionally blending in and when that happens, clients default to one thing: <strong>price shopping.</strong></p><p><br>But standing out isn’t about being more talented. It’s about being more intentional.</p><p>In this episode, Laura and Katie break down what actually differentiates a photography business today (hint: it’s not your presets), how to create an experience clients can’t compare, and why adding something like video + a guided sales process can completely transform your profit per session.</p><p><br><strong>What You’ll Learn</strong></p><ul><li> Why photographers are blending together more than ever </li><li> The real reason clients price shop (and how to stop it) </li><li> Why your photography style alone isn’t enough anymore </li><li> The two key ways to stand out: <strong>experience + product</strong></li><li> How video creates an emotional, undeniable “I have to have this” moment </li><li> What happens when you guide clients instead of just delivering a gallery </li><li> Why in-person sales (IPS) isn’t about pressure—it’s about service </li><li> How to create a full-circle client experience that leads to higher sales and stronger referrals </li></ul><p><br><a href="https://www.katielamb.com/bundle"><strong>The Create &amp; Sell Bundle</strong></a><strong>: www.katielamb.com/bundle</strong></p><ul><li>Katie’s <strong>Creating Session Videos Course</strong></li><li>Laura’s <strong>The Art of Selling Course</strong></li><li>A one hour live Q&amp;A with both of us</li></ul><p>Together, these approaches help photographers:</p><ul><li> Create something unique your clients will love</li><li> And confidently guide clients to go beyond digitals</li></ul><p><br></p><p>🔥<strong> Why This Matters</strong></p><p>Your clients aren’t just buying photos.</p><p>They’re navigating:</p><ul><li> Busy schedules </li><li> Emotional expectations </li><li> The pressure of “getting it right” for their family </li></ul><p>If the experience ends with a digital gallery they never print, the value fades.</p><p>But when you:</p><ul><li> Create something tangible </li><li> Guide them through decisions </li><li> Help them see the meaning behind the images </li></ul><p>You don’t just sell more, you create <strong>lasting impact</strong>.</p><p><br><strong>About Katie Lamb</strong></p><p>Katie Lamb is a photographer and educator who has been in the industry since 2008. With a background in fine art photography, she’s known for simplifying complex things and helping photographers create meaningful, standout work—especially through session films.<br>Find her education at: <a href="https://www.katielamb.com/">www.katielamb.com</a><br>Instagram: <a href="https://www.instagram.com/katiebethlamb/">@katiebethlamb</a></p><p><br></p><p><br></p>

34 total episodes available

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Frequently asked questions

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What is With Laura Esmond?

With Laura Esmond is the unfiltered podcast for women growing creative businesses while raising families and raising themselves.

I’m Laura, a mom of three, educator, coach, and photographer. After scaling a portrait studio to multi–six figures in under two years, I realized success without purpose feels empty. Now I help photographers and creative entrepreneurs build businesses that are profitable, sustainable, and aligned with real life.

Each week you will hear real talk, mindset shifts, and stories from women entrepreneurs who know the messy middle of business and motherhood. No filters, no highlight reels, just honest conversations to help you grow with confidence.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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