
The Best of the Brutal Truth about B2B Sales & Selling - The show focuses on the enterprise Sales Process
Hosted by Brian G Burns · Sales Author and Career Salesperson - Brian Burns
4.5from 142 ratings
- 329
- Episodes
- 254
- Transcribed
- 142
- Ratings
- Weekly
- Cadence
- 2023
- First episode
- 8M
- YouTube views
About The Best of the Brutal Truth about B2B Sales & Selling - The show focuses on the enterprise Sales Process
No BS Allowed - Are you sick of empty suits telling you just work harder? - Learn about The Maverick Selling Method, models the world's best salespeople and what they do differently. If you are in sales and have a passion for selling you will like this podcast. The focus is on b2b sales and selling. If are selling or in sales this podcast is for you. Some of the topics I cover are cold calling, spin selling, challenger sale, solution selling, advanced selling skills. strategic selling, linkedin, saas, sales leadership, sales management, social media, b2b marketing, maverick selling method and how sales have changed. If you are in sales and like selling this podcast is for you. I have been selling for over 25 years and today I help companies increase revenue and reduce sales cycles by understanding how their customers make purchase decisions. I avoid the old-school tips and trick approach to sales and rather create sales and buying pattern map which enables salespeople to understand the selling and buying pattern. My clients are rewarded with over 300% increase in new business and a 30% reduction in the time it takes to close business. My approach is direct and without the fluff that other sales training companies take so if you want the brutal truth about sales and selling you have found the right place.
- Publisher
- Sales Author and Career Salesperson - Brian Burns
- Category
- education · education
- Language
- en
- Explicit
- No
- First episode
- 11 Jul 2023
- Latest episode
- 14 Oct 2026
Latest episodes
254 of 329 episodes have a transcript.

14 Oct 2026TRANSCRIPT
WHEN TO TAKE ACTION AND WHEN TO STEP BACK

7 Oct 2026TRANSCRIPT
HOW TO MAKE YOUR SUCCESS AUTOMATIC

5 Oct 2026TRANSCRIPT
HOW THE BEST SALESPEOPLE ARE WINNING IN TODAY'S MARKET
Inside a recent episode

WHEN TO TAKE ACTION AND WHEN TO STEP BACK
Published 14 Oct 2026 · Transcript excerpt
[…] I think it's a feeling. It's not a fact. It's not a thing you can see. And if you apply it to things outside of sales, let's say you're a cook and you put something in the oven and the recipe says 45 minutes at 350. Impatience is 10 minutes in, you're like opening the oven, looking in, closing it. 20 minutes, you're opening it and closing it. And is that helping? No, it's not helping. Is it hurting? Maybe. I don't know. The oven, you know, decreases in temperature, then has to increase and then regulate. And are you most likely going to ruin that dish or make it better? Definitely not make it better. […]
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Public platform figures. Ratings count people who left a rating, not total listeners.
- YouTube views
- 8,132,964
- Score snapshot 15 Sept 2025
- Apple Podcasts (US)
- 4.5 / 5
- 142 ratings
Podcast Authority Score: 85 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
- Quality
- 88
- Social presence
- 91
- YouTube
- 93
- Engagement
- 67
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Questions about The Best of the Brutal Truth about B2B Sales & Selling - The show focuses on the enterprise Sales Process
Who hosts The Best of the Brutal Truth about B2B Sales & Selling - The show focuses on the enterprise Sales Process?
Brian G Burns host the show. Published by Sales Author and Career Salesperson - Brian Burns.
How often do new episodes come out?
The show publishes weekly, based on its RSS feed.
Where can I read transcripts?
254 of 329 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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